Tricor Group Recognized for Excellence in Marketing and Brand Innovation at 2022 Asia-Pacific Stevie Awards

Jean J. Sanders

HONG KONG SAR, May well 12, 2022–(Business enterprise WIRE)–Asia’s leading business enterprise growth specialist Tricor Group (Tricor) gained three Stevie® Awards in the categories of Innovation in Written content Promoting / Branded Editorial (Silver), Most Innovative Promotion / Advertising Group of the Calendar year (Bronze) and the Award for Innovation in Manufacturer Renovation / Re-Branding (Bronze).

The 3 awards figure out Tricor’s effective use of community relations and media relations to increase model consciousness, popularity and marketplace positioning in Asia. The team’s ground breaking tactic to relaunching the Tricor model immediately grew the firm’s share of voice to 45%, demonstrating how challenger models in APAC can creatively leverage cost-helpful electronic and social platforms and formidably contend with the significant-funds over-the-line (ATL) routines of multinational corporations to disrupt the marketplace. Tricor’s model technique has been essentially transformed, culminating with a 250% progress in organization value and the USD 2.8 billion acquisition in November 2021.

Lennard Yong, Tricor Team CEO, explained: “We are happy to be part of an esteemed team of peer businesses also staying acknowledged by the Asia-Pacific Stevie Awards for excellent function in marketing and advertising, communications, PR and media relations. These awards showcase our capacity to share our know-how and inform our tale. By the ordeals we have in supporting our clients, that tale gets superior every single working day. Correctly, these accolades discuss to the results of our consumers though recognizing our world wide marketing and communications team for their fantastic work.”

Sunshine Farzan, Tricor Team Head of Internet marketing and Communications, stated: “It is a remarkable honor to get paid these a few prestigious awards in innovation from the Stevie Awards, calling attention to the progress our workforce has created in branding, PR and media relations. We are grateful to have this sort of dynamic, ahead-wondering leadership at Tricor – and for this distinctive recognition by our marketplace friends.”

The Asia-Pacific Stevie Awards are the only enterprise awards application to realize innovation in the office in all 29 nations around the world throughout Asia-Pacific. “The ninth version of the Asia-Pacific Stevie Awards attracted lots of amazing nominations,” stated Stevie Awards President Maggie Miller. “The businesses that received this yr have shown that they have continued to innovate and realize success regardless of the COVID-19 pandemic, and we applaud them for their perseverance and creative imagination. We appear forward to celebrating many of this year’s winners during our virtual awards ceremony on June 29.”

About Tricor Group

Tricor Team (Tricor) is Asia’s top enterprise enlargement specialist, with worldwide knowledge and community skills in business enterprise, company, trader, human resources & payroll, corporate rely on & financial debt expert services, and governance advisory. Tricor offers the building blocks for clients’ small business expansion, from incorporation to IPO. Tricor has had a swift enlargement via organic growth and progress as very well as partnerships, mergers and acquisitions. The Team now has ~50,000 consumers globally (which includes ~20,000 shoppers in Mainland China), a workers power of ~3,000 and a network of offices in 49 cities throughout 22 international locations / territories. Our consumer portfolio includes ~2,000 outlined businesses in Hong Kong SAR, Mainland China, Singapore and Malaysia, and much more than 40% of the Fortune Worldwide 500 organizations, as nicely as a substantial share of multinationals and private enterprises functioning throughout global marketplaces.

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About the Stevie® Awards

Stevie Awards are conferred in eight systems: the Asia-Pacific Stevie Awards, the German Stevie Awards, the Middle East & North Africa Stevie Awards, The American Small business Awards®, The Global Organization Awards®, the Stevie Awards for Females in Small business, the Stevie Awards for Excellent Employers, and the Stevie Awards for Profits & Shopper Support. Stevie Awards competitions get additional than 12,000 entries each and every year from companies in more than 70 nations. Honoring organizations of all styles and sizes and the persons behind them, the Stevies understand outstanding performances in the place of work around the world. Discover a lot more about the Stevie Awards at

Sponsors and associates of the 2022 Asia-Pacific Stevie Awards incorporate Adobo Journal and PR Newswire Asia.

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For a lot more info:
HONG KONG SAR (Team Business)
Sunshine Farzan
Tricor Products and services Limited
Group Head of Advertising and marketing & Communications
Tel: +852 2980 1261
E mail: [email protected]

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